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Mar 18, 2019

What happens when the L&D Manager is also the Marketing Manager? You get to run a learning campaign! In this episode, Megan Power shares her story of using a video learning campaign to upskill retail staff on a new product line. She talks through how they produced and shared videos, used marketing tactics for engagement and used data analytics throughout the campaign to connect with their learners and track the phenomenal sales success.

 

Hosts: Michelle Ockers & Karen Moloney

Producer: Amanda Ashby

Guest: Megan Power

Resources:

Search LinkedIn or Twitter using hashtag #LDVid30 to see videos from Karen’s L&D 30 Day Video Challenge

Some people Megan follows on LinkedIn for good video tips

Towards Maturity https://towardsmaturity.org/

Learning & Performance Institute (LPI) https://www.thelpi.org/

L&D professional development events calendar where you can find free webinars and other events to enhance your skillset  https://learningexperts.com.au/events

More episodes & info:

https://learningexperts.com.au/about-learning-uncut-podcast